By Mike Magrath | May 23, 2012
Late last year Porsche announced that they would be removing a small golf course in Carson, California and replace it with a 53-acre Porsche Experience Center. AKA: A track. Porsche has now announced that with the completion of the project, the North American customer sports programs will move from Santa Ana to the new facility when it opens in 2013.
"This not only makes sound business sense, but is symbolic as well, "says Detlev von Platen, PCNA President and CEO. "Aside from offering a modern, purpose built working environment, the motorsport specific operations will provide additional energy and dynamics to a facility that is all about performance both on the vehicle and human side. Thus our new Experience Center will perfectly symbolize the core of the Porsche brand, which has always been a successful blend of a passion for racing and for spirited yet responsible driving on open roads."
Of course. Spirited and responsible. Right. Anyways, more on the track...
Porsche says the 53-acre facility will have 45-degree declines and climbs, a handling course, rain, ice and snow-replicating surfaces and a Porsche Human Performance center.
THE PHPC "wil feature a leading sports science laboratory and training programs, incorporating the latest techniques used in preparing Porsche race car drivers."
Apart from that and the track, the facility will also have a Porsche Cafe, a gift shop and "additional fine dining facilities" for "business meetings and events."
The Porsche experience center is set to open in 2013.



